Bobbi Brown X The Powerpuff Girls

Collaborating with Warner Bros., I designed digital, social, and in-store elements to promote the New and Limited-Edition collection. The campaign encouraged audiences to "discover their superpower" and transform their look.

COMPANY

Bobbi Brown Cosmetics

COMPANY

Bobbi Brown Cosmetics

COMPANY

Bobbi Brown Cosmetics

Service

360 Campaign

Service

360 Campaign

Service

360 Campaign

Team

Director: Elysia Berman Designer: Yeoeun Cho Copy: Katie Dickens

Team

Director: Elysia Berman Designer: Yeoeun Cho Copy: Katie Dickens

Team

Director: Elysia Berman Designer: Yeoeun Cho Copy: Katie Dickens

Collaboration Store

Promotions

Concept

Power Up Your Beauty

Join forces with Bobbi Brown and The Powerpuff Girls to supercharge your look. Blossom, Bubbles, and Buttercup swoop in to save the day with the help of our potent formulas and daring colors (plus a dash of Beauty X). With our high-performance heroes, the power to transform your look is in your hands.

Discover your superpower with a little sugar, spice, and everything nice.